5 WAYS TO AUTHENTICALLY GROW YOUR FOLLOWING IN 2022
#1 - POST CONSISTENTLY
Consistency is key. By actively posting, you’re letting your followers know what kind of content to expect from you which ultimately increases the chances of them engaging and interacting with you.
#2 - CREATE IG REELS
If you’re looking to expand your network in a creative way, reels are the way to go! They have incredible reach and are also an easy way to start including some video content in your profile! If you want to learn more about reels or have never created one before, check out our IG Reel tips and tricks blog to help you get started!
#3 - ACTIVELY ENGAGE WITH YOUR COMMUNITY
Engagement is a huge piece of the puzzle! It’s important to constantly be in touch with the people you want to attract to your page. Planning time in your schedule to practice community management is a great way to start.
Seeing a similar account on your explore page you enjoy? Give them a follow. Loving a post you saw on your feed? Double-tap it to give it a like! Pro tip: engaging with stories is a great way to stay top of mind and interact within people’s DMs.
#4 - LEARN FROM YOUR ANALYTICS
If you want some insight on how you’re growing, what content is bringing in the most engagement, and who is engaging, all this information can be found in your IG insights! Head to your profile, tap the menu icon in the top right corner, and click on the Insights tab. This will open up your analytics and you’ll see everything you need to know about your audience, your most popular posts, what time you should be posting, etc. Analytics play a major role in creating and supporting a content strategy and will help you know what is needed from your brand.
#5 - NAIL YOUR CAPTIONS
This is your voice! Captions are a great tool to display your personality and sell your product/service. Think of something captivating, to the point, and don’t forget a CTA! Be creative, have fun, and definitely don’t hold back!
Still just not sure where to begin? That’s totally normal!
Feel free to reach out, we’d be happy to get you started!